Category Archive

All SEO’s know that page titles are one of the most important ranking factors – and have a big impact on CTR too. It’s important that page titles aren’t too long as Google will truncate them in the search results. …

I wrote this article a while back for my friend and piano teacher, Andrew Eales. A talented pianist, teacher and writer, Andrew is highly respected within the piano teaching community. My original article is below, but you can also see …

A caveat about my Google Ads experience I should start this post by l stating that I’m not an SEM expert. In fact, my hands-on experience began only about six months ago when, a few months into my role as …